Content is king – whether you are building a website, running a blog or sending an email campaign, it will only ever be as good as the content.
Increasingly, site owners, publishers and advertisers are moving towards high-quality native content to add value for users. Giving visitors useful and valuable content without the hard-sell is a proven way to recruit users who will return and build strong relationships with your brand.
There is no substitute for well-written persuasive text, images that do your product or service justice, or graphics and video that tell a compelling story.
Content for the web – by web specialists.
It may sound like an obvious point, but people read differently on the web.
They scan pages, look for interesting headings, read snippets of text and take in a tiny selection of what’s on offer.
So if people read differently, content needs to be created differently. Length, style, tone of voice are all vital. As is layout, punctuation and impact.
Content is never an after-thought with us – it is the starting point. We work with the best writers and producers to make sure the right message is created, communicated and above all… received.
The web is still a text based medium - but content today is more than written words. When we look to create the most compelling content for your audience we also work with images, video, audio, podcasts, infographics and more.
Our associates include some of the best writers, designers, producers and editors.
We help match the right kind of content to your visitors - valuable content that engages, entertains and educates.